Arjun Srivastava's Library
Arjun Srivastava's Library
Arjun Srivastava's Library
Authors
Authors starting with B
Bruce C. Greenwald
Competition Demystified: A Radically Simplified Approach to Business Strategy
Bruce C. Greenwald
and
Judd Kahn
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, G...