Characteristics of Games George Skaff Elias and Richard Garfield and K. Robert Gutschera
Understanding games―whether computer games, card games, board games, or sports―by analyzing certain common traits. Characteristics of Games offers a new way to understand games: by focusing on certain traits―including number of players, rules, degre...
Ogilvy on Advertising David Ogilvy
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business."
**Told with brutal candor and prodigal generosity, David Ogilvy reveals:
• How to get a job in advertising...